Meet Bryn and Sophie – the animated characters bringing Wales sustainability training programme to life.
Two new animated videos have been released by the team aiming to put Wales at the forefront of sustainability expertise in the built environment sector.
The new videos Meet Bryn and Meet Sophie introduce a builder and an architect – two of the professionals who could benefit from Built Environment Sustainability Training (BEST).
The videos by award-winning Radish Pictures follow an initial film which introduced BEST, explaining how the EU-backed project can help professionals in the built environment sector in Convergence areas.
Supported by the European Social Fund, through the Welsh Government, BEST training courses will be offered to people who live or work in one of Wales’ Convergence areas, from early 2014 until July 2015.
The two new videos can be viewed on the BEST website www.best.cf.ac.uk and on BEST’s YouTube channel.
“We wanted to use the videos to show the type of people who could access BEST training, and the benefits to them and their business,” said BEST programme director, Dr Julie Gwilliam.
The first shows Bryn, a builder from Merthyr, who is concerned about the waste he is throwing in a skip every week, and is keen to learn new skills, such as how learning about sustainability can expand his business.
The other introduces Sophie, who runs an architecture practice, and sends two staff on BEST courses which improve their knowledge and allow them to offer more sustainable solutions to their clients.
“The videos explain the real benefits of BEST in a simple and fun way,” added Dr Gwilliam. “Radish Pictures have been brilliant for us – their videos are creating a lot of interest and helping to get our message out in a way that grabs people’s attention.”
Radish Pictures founder Peter Baynton said: “Finding fun and playful ways to communicate BEST’s message within the constraints we set ourselves proved to be a fantastically rewarding creative process. One of the key ideas was to only do things that were physically possible to do in camera, requiring no laborious post-production efforts. This would give things a bit of a magical feel, as if the pair of hands that control the objects on the desk belong to an amateur conjurer or slight-of-hand artist. It was a really fun project to work on.”
BEST is coordinating a major programme of flexible, subsidised training to develop knowledge and skills in the latest sustainability practices – particularly in construction, energy, waste, and water.
BEST is bringing together outstanding training providers to deliver training which will benefit businesses, employees, the environment and the economy of Wales, with training for people such as energy assessors and advisors, architects, planners, engineers, maintenance teams, surveyors, site supervisors and other related roles.
Radish Pictures is a multi-award winning London animation studio, founded by animator and director Peter Baynton. Its clients include Volkswagen, Microsoft, BBC, Channel 4, Anchor Butter, and Cartoon Network.
Training providers, employers and individuals who are interested in finding out more about BEST, should visit www.best.cf.ac.uk or phone 029 2087 0990.